Dr. Suman Kumar Regmi 

Practical export skills are needed for widely export sales to neighboring and overseas from Nepal. Skills in global entrepreneurship, international marketing, international finance, and international trade logistics are required  to measure  the influence  of export market  on practical international trade skill. Practical export skill requirements  ranges  substantially by company and  export market.

Basic management, marketing, finance, and shipping skills and facilitation are most  important  to successful product exporting  of Nepal. Advanced  skills in strategic management, export  marketing,  and export finance are not important  to  most exporters. Instead, most Nepalese businessperson  and exporters consider the ability to use international trade and  business specialists to be a key export and business skill.

Successful exporting  of  Nepalese products require specific and  practical  international trade skills. Just which skills are important , however, remains  largely unknown and never  utilized in Nepalese context. Is there  a template practical skills which prepare  exporters  for all export markets including  domestic market  or do practical export skill requirements  vary by firm, home  country or target  market  differences?

Knowing  which practical export skills are important for  successful exporting of Nepalese exportable products to a particular market  could through better preparation or co-participation lead to strengthen export  performance. A substantial work volume has been directed to enhancing export  task.

Most  of the task has focused  on the export  behavior of firms/ companies at a domestic level. Comparative  task into export  behavior  is also introducing  with multinational  comparisons   among  world re- known MNCs as well as regional comparisons among  regional MNCs. Such comparisons  help to identify differences  and non-differences  to export  behavior  related with regional, national, and  global influences.

The export  market  comparisons are conducted to look at the  practical export skill in exporters of Nepalese products. How practical  foreign trade skills are preferred for Nepalese products exporters to the neighboring  and  overseas countries.

What skills are important  to export  success should be   obtained by selecting  skills from each of the  global entrepreneurship, international marketing, international finance, and international trade logistics  sectors. These responses can be used to design better export  training  task for Nepalese business of export  products -an  export industry of substantial and growing  value  addition to Nepal. They will assist  as a foundation for comparison for Nepalese businessperson of export  products exporting  to neighboring  and overseas countries.

Mid Part

The value  of knowing  skill importance  and training Nepalese exporters in practical foreign trade skills commonly accepted. International business training is directly related  to exporting  performance . High failure  rate of  starting  exports lead to suggest a more active  pre-export  grounding stage that will   create information not only about  overseas markets  but also about  the  logistics  of exporting  and potential complications and complexion.

It is  suggested that  grounding  preparation will lead  to a more  positive  attitude  to the  complexion of export sales, would be  resulting  in  preparations to behave  them, and  could be a factor in determining   whether  a firm or  company continues  as exporter. A conversions from international business education to incorporate more experiential and practical knowledge has also been conducted  by international business educationalists. The conduct for more work into the practical dimensions of exporting converted from theoretical support.

Marketing strategy and export  market  performance  linked  by presenting a coalignment of market  strategy and firm features  including  firms’ capability to implement its  export market strategy,  as essential determinants  of export performance. Export  market strategy as influenced  by  firm, product, industry and export characteristics; can be  an approach that  can be  applied equally to work into practical export skill requirements even in Nepalese context.

A more direct  linkage  between exporting  skills and  export  performance is needed in order to correct the  Nepalese export sector. Some  model of  superior performance  in exporting  shows competitive skills in exporting to be a main contributor along-with competitive  resources  in Nepalese exporting , to the  firm’s  competitive  advantage which, in turn, produces  quality export performance .

Nepalese exporters exist  low performance  in the   absence  of having  no competitive  skills in exporting. More export  work and the emerging  theoretical support for export  skill research have  resulted  in some  attempts to focus  on the  practical  aspects of exporting.

Specific export skill competency  in Nepalese context has been searched and looked in the  context of  export  procedural expertise   in a  gap  situation of the  needs of Nepalese exporters and manufacturing  firms and the  type of government  export  promotion assistance  provided.

More Nepalese experienced exporters have inadequate   level of  export expertise. Similar tendency of export  skills are found  among exporters  in Nepal. There is lack of  export  organization in most  cases  of such function. Such function in developing country  like  Nepal have  been conducted  by the  domestic  marketing  department of the country’s firm and company. Most of the domestic  Nepalese firms  sustained export operations without adequate   years of experience   in international  marketing  operations.

Way Forward

Moreover, most Nepalese firms  did not actively develop their  export  market  without adequate  experience. So, Nepalese low skilled  expertise  does  not  make wide  contribution to their firm’s growth. Although not specifically considering  the  issues  of practical  export skill importance , Nepalese exporter perception  of important  cost differences   between  domestic and  export markets  as well as perceptions   of major  obstacles   to export marketing, is not overlooked.

Costs associated  with selling, packing and handling shipping,  insurance , risk management, and  managerial time  required to find  customers , negotiate  sales, and  provide  after sales service  were all prioritized  as being  higher  for exports  than domestic sales. Likewise , credit limitations, price and quality limitations , delivery problems, freight  costs, currency fluctuations, and  limited local markets or no local market  knowledge  were prioritized  as important  barriers  to Nepalese export  marketing.

The  higher the  cost  and greater  perceived  barriers  associated with landlocked-ness and  practical  skill areas have been identified   for export  success. Some tasks have directly attempted to identify the  particular skill established  required to implement  export strategies.

(The writer is former  Deputy Executive  Director  of TEPC under  Ministry of Industry, Commerce and Supplies. Dr. Regmi is  Trade Expert by Ph.D. He has been teaching  in Colleges and Campuses including  S.X. College  starting  from Pashupati Campus since  1981.)